By Lanee’ Blunt
Image by Svilen001.
You may not have a big advertising budget when you start your small business. Television commercials may be out of your reach for a while until you get established. There are many ways to advertise that are affordable and within your budget.
Create a Flyer
Flyers are often overlooked by some small business owners but they are an effective form of advertising. Offer a discount or a sale in your flyer because it is effective in getting people into your door. Put flyers under windshield wipers in shopping mall parking lots, medical centers, and on bulletin boards.
Create a doorknob ad that is specifically outlined for your business. They are a great form of low cost advertisement if your business is geographically defined for example, a day care or a contracting service.
Every small business needs a website it doesn't matter what type of business you’re in. Most people look for companies in their local area on the internet when they are going to buy something. Create a company profile on a social media website. List your company in online directories. Create a company blog and write content about your product or service and post links back to your website.
List your company on craigslist. Post an ad on Craigslist for free. List your business under the right category and location.
Entrepreneur; 10 Unusual Ways to Advertise; Roy H. Williams; 2006
About: Best Inexpensive Ways to Advertise Your Business; Apryl Duncan
Business O Plan: Best Way to Advertise a Small Business