1:48 PM
Lanee' Blunt
By
Lanee’ Blunt
 |
| Website proposal example-- Image by IngerM. |
A
website proposal is important for any small business's success. You need to
write a proposal for working with most clients, and for answering a RFP
(request for proposal). Your success
will depend on your ability to win contracts and proposal writing is part of
the process. Your clients want to know
if you are interested in working for them and that you understand their design
requirements and how long it will take you to build it.
Executive Summary
Tell
the client why they should choose your company to design their website. Include
the winning themes and selling points. Use
an outline to create your selling points in the first draft using bullet
points. Explain how your company is going to accomplish the work, include the
features of the website and what it will be able to do.
Goals and Objectives
Answer
everything in the RFP sentence by sentence so that you won't leave anything
unanswered. Tell them how you are going
to build the site. Include how many pages you are going to build. Website proposals
should include the hosting plan. What method of maintenance is your small
business going to provide the client.
Timeline for Completion
Your
website proposal needs to have a detailed set of deadlines for each section and
how long each phase of the project will take.
Include what you will need from the client in order to write content for
example, company photos, and company information. Include the time period that
clients should have this information to you.
Cost Estimate
The
project cost estimate is the estimated costs directly related to the proposed
project. If you charge the client a flat fee over $1000 you need to include a
breakdown as to what this fee includes.
If you charge an hourly rate include and estimation of how many hours
the project should take you.
Reference:
Fedmarket:
Solving the Proposal Writing Dilemma
Onvia:
First Steps to a Winning Proposal
About:
How to Write a Web Design Proposal, Write a Proposal that Gets You the Job;
Jennifer Kyrnin
Posted in: Proposal writing
