Tips on How to Write a Business Proposal

By Lanee' Blunt

A good proposal is always well organized, easily readable, and understandable. You must convince the client that your business is the right choice for the job. A proposal is used for bidding on a request for proposal (RFP), asking for funding, or used to persuade potential clients or customers to support the proposal financially.

Before you begin to write the proposal, deconstruct the request for proposal (RFP), sentence by sentence. Make sure that you understand what the RFP is asking. Write an outline which addresses every term and requirement. With an outline you will address the RFP’s specification, cut down on confusion, and organize your thoughts. Writing without an outline leads to confusion and you might end up with a proposal that does not meet the RFP standards.

Assign deadlines for completion of different parts of the proposal. If other people are responsible for other sections of the proposal assign deadlines for them. Set deadlines for each section so that when the proposal deadline approaches you will have it in on time. Identify the resources that you will need to provide the technical descriptions and compliance matrices.

Fedmarket: How Are Winning Proposals Written


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