3:09 PM
Lanee' Blunt
By Lanee’ Blunt
Marketing your small
business online is an effective way to advertise. Many small businesses are looking
for new ways to advertise their businesses as an addition to print advertising.
Email
Email
marketing is a form of direct marketing in which you can reach prospects with
an email message for the purpose of acquiring new customers, convincing them to
buy something, or sending advertisements.
One advantage of email marketing is that your ROI can be tracked and it has
been proven to be high when done properly. All your subscribers must take some
form of action to opt-in to indicate that they want you email message. All
subscribers must know that they can easily opt-out if they don't want your
message.
Google
Adwords
Google
offers low cost highly effective advertising for your product or service.
Adwords provides your small business with effective text ads that are displayed
with search results. When you place your small business ad with Adwords it gives
you the ability to select a list of tightly targeted keywords that include,
keyword matching, phrase matching, exact query matching, and negative keyword
matching. This targeting technique will help you create a high targeted ad
campaign.
Online Directories
Most
online directories allow small businesses to list their business, write a description,
and use keyword tags.
Free
Classified
List
your product or service with an online classified site because people are
searching for a particular product or service they will find your ad.
Reference:
Inc; Internet Opportunities Small
Business Overlook
Web Source: Internet Advertising
Voices Yahoo: 8 Ways to Advertise
your Online Business for Free
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Posted in: Advertising
