By
Lanee’ Blunt
How can a business benefit from using Groupon--Image by Cherrychil. |
Businesses
benefit by immediate revenue generated by Groupon’s promotion from email
networks and online market places. Groupon works by helping service providers
and merchants promote their services by offering customers significant coupons
or discounts to use their business. Groupon offers consumers daily deals, great
discounts at restaurants, retail stores, spas, theaters and much more.
Groupon
offers a range of deals each day for goods, services or events in a city where
it operates. The discount ranges from 50 to 90 percent off and is valid if a
certain amount of customers purchase the deal with 24 hours.
New Customers
A
Minimum number of people must buy for the offer to be valid, so Groupon
guarantees paying customers. New customers that are looking for inexpensive
deals and want to try something new and they may become repeat customers.
Low Cost Marketing
There
is low cost to you. There are no out of pocket costs for your business to
advertise with Groupon. When you sell something then Groupon will get their
money.
Promote Your Business
Your
business has the opportunity to be in front of thousands of subscriber’s in
every city. You can use price promotion deals to build relationships with new
customers. Groupon deals can help to generate extra money by offering coupons
to get people into your place of business.
Reference:
Groupon
Works: What Do You Get with Groupon that You Don’t Get Anywhere Else?
Inc.;
10 Pros and Cons of Using Groupon; Carolyn M. Brown; 2011