An outline helps you prepare
the information that needs to go into the proposal. You must have a clear
understanding of the business proposals objectives, technical scope, and cost.
The proposal must convince the evaluators that you are familiar with their
requirements and that you can do the work in a timely manner. Use your
letterhead stationary.
Executive summary section
states why the evaluators should use your company. Write an excellent reason
why they should choose your company over the competition. Tell the evaluators
how you are going to do the requested work.
Answer the topics in the
same sequence in the request for proposal RFP. Answer all of the “major topic
questions” in essay form.
Benefits or “Services
provided section. What are the benefits of using your business? The customer is
interested in what you can do for them. Focus on the highlights of your small
business. The evaluators want to know about projects that you have done that
are similar to this project.
Write the “cost information”
section and include the final price. Identify the goals that you want achieved.
Stress the benefits of the finished plan including the evaluation.
State in the proposal a
timeline and schedule for your completion dates. Write the date that the work
will be finished.
Reference:
Onvia: First Steps to a
Winning Proposal
Findfrp: How to Write
Proposal